Friday 3 January 2014

Ruchi, ITC amongst top consumer firms

Edible oil manufacturer Ruchi Soya and FMCG giant ITC are the only two Indian companies that figure in the top 250 consumer products companies in the world, according to the Deloitte report titled Global Powers of the Consumer Products Industry 2013.

Ruchi Soya, which made net sales of $6272 million in the financial year (FY) of 2011, is ranked 121 in the list. ITC, whose food, drinks and tobacco businesses made net sales of $5,461 million in FY 2011, slipped seven positions to 150 in this year's report. The two companies are also included in the list of the 50 fastest growing companies in the world.

Korean electronics maker Samsung topped the global list, followed by Apple, Panasonic, Nestle and Proctor & Gamble in that order.

54.8% of the companies on the list are from the food, drinks and tobacco sector, followed by personal and household groups (10.4%) and electronics goods (9.2%). The sales of the world's 250 largest consumer products companies grew by 7% on year-on-year basis, with the aggregate sales exceeding $3.12 trillion, up from $2.82 trillion in fiscal year 2010.

The report points out that the global economy was driven by consumer product sector, which is fuelled by online sales. "The impact of this digital growth on consumer and shopper behavior cannot be underestimated. It affects the way consumer interact with brands, how they research products and purchase (them)," says the report. The report findings suggest that roughly 58% of consumers who own a smartphone use it for store related shopping.

No comments :

Post a Comment